Shops of Diagon Alley

2nd Hand Brooms

A shop that sells used broomsticks.

Amanuensis Quills

A shop in Diagon Alley that sells quills. It is next to Madam Malkin's Robes For All Occasions shop.

Broomstix

A shop that sells broomsticks.

Eeylops Owl Emporium

A pet shop located in Diagon Alley that sells owls and various other things needed for the care of owls, like Owl Treats. It sells a variety of breeds.

Florean Fortecues Ice Cream Parlour

It was owned and operated by Florean Fortescue, and was located at Diagon Alley.

Flourish and Blotts

A popular bookshop in Diagon Alley where most Hogwarts students purchase their schoolbooks.

Gambol and Japes Wizarding Joke Shop

A joke shop in Diagon Alley.

Junk Shop

A shop that sells secondhand items such as broken wands, lopsided scales, etc.

Madam Malkins Robes for All Occasions

Sometimes simply referred to as Madam Malkin's, it is a shop in Diagon Alley. Students get their Hogwarts school uniforms there, and also dress robes, travelling cloaks, and the like.

Madam Primpernelle's Beautifying Potions

Located at 275 Diagon Alley, this shop helps witches getting rid of "warts and worse".

Magical Menagries

One of the shops where students buy their pets and supplies.

Ollivanders

Ollivander's Wand Shop is the sole wand shop of Diagon Alley. Peeling gold letters over the door of the shop read: Ollivanders: Makers of Fine Wands since 382 B.C.. The shop's display consists of a solitary wand laying on a faded purple cushion in the dusty window. The shop is tiny, empty except for a single, spindly chair in the corner. Thousands of narrow boxes containing wands are piled right up to the ceiling of the tiny shop, and the whole place has a thin layer of dust about it.

Potage's Cauldron Shop

A shop that sells cauldrons.

Quality Quidditch Supplies

A shop in Diagon Alley. Its main products are things having to do with Quidditch such as Quaffles, Bludgers, and broomsticks.

Rosa Lee Teabag

A teashop located in Diagon Alley as well as in Hogsmeade.

Scribbulus Writing Instruments

A shop that sells ink and presumably other stationary items (quills, parchment).

Second-Hand Bookshop

A shop that sells second-hand books.

Second-Hand Robes

A shop that sells second-hand robes.

Slugs and Jiggers Apothecary

This is where students buy their potion ingredients.

Sugarplum's Sweet Shop

A shop that sells confections.

Twillfitt and Tatting's

Twilfitt and Tatting's is a wizarding clothing shop located in Diagon Alley. Given that it is favoured by elitist pure-blood witch Narcissa Malfoy, it is probably an upmarket shop.

Weasleys' Wizards Wheezes

Located at 93 Diagon Alley, it is a joke shop owned by Fred and George Weasley. It sells practical joke objects, such as Extendable Ears, a Reusable Hangman, and Fred and George's special WonderWitch products, such as love potions and ten-second pimple remover. There is also a section of Muggle magic tricks in honour of their father Arthur. They're not big sellers, but they do fairly well.

Wiseacre's Wizarding Equipment

A miscellaneous equipment shop.